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Snapchat’s Augmented Reality Master Plan
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2022 3 years ago
Snapchat rebranded itself to become a camera company in 2016, but really it’s ambitions are set on augmented reality —  taking advantage of its social user base that’s already adopted snap lenses which put a layer on top of the people and the real world. Snap is well positioned to take advantage of their investments in bitmoji identity, snap map, augmented reality, filters, and camera kit platform to make a serious play for the metaverse. #snapchat #metaverse #tech #virtualreality #augmentedreality #techstocks
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